Porn Career Builder has named performer Chad White its ambassador to porn stars. According to a statement distributed by the company, PCB and White share “a common goal of giving performers the necessary tools and knowledge needed to achieve success in the online world of porn.”

White said he’s taken pride in knowing “the ins and outs” of the adult industry from on-set to online since the beginning of his career.

“I have seen the industry change a lot throughout the years,” he said. “Ultimately, I always knew how important it was to understand the online part of the industry. Far too often I see performers get lost and forgotten because they don’t understand how it all works.

“When Porn Career Builder approached me with their mission for the industry and empowering the talent, I immediately saw the importance and potential,” he continued. “Very excited to bring this knowledge to the performers.”

As an ambassador, White will work with the company to implement marketing strategies for performers. He also will answer questions about the internet side of the industry.

“This partnership should bring immediate value to the pool of talent in the industry,” a PCB spokesperson said. “We believe knowledge is contagious.”