QUEBEC CITY, Canada – Cost-per-acquisition Network CrakRevenue has launched more than 50 gaming offers for both mainstream and mature/adult audiences. Each is promotable using one of the company’s signature Smartlinks.

After success in five other verticals — cam, video on demand, dating, survey and nutra — it’s no real surprise the CPA network would make a move into another profitable arena.

“Although we’ve been at the forefront of adult gaming for several years, we’re taking it to the next level by officially launching our gaming vertical,” said Business Development Manager Thierry Bouchard. “Our fresh, new products and creatives, as well as our brand-new Smartlink, will make it even easier for you to convert your adult gaming traffic.”

The network’s all-in-one Smartlinks tool allows affiliates with gaming traffic to access leading Gaming offers, adapted to their geographical region and device preferences. CrakRevenue previously launched Smartlinks in other verticals such as dating and VOD, but they’ve also used the tool to target specific niches.

“Promoting individual games can, at times, be a little bit more of a challenge than promoting, say, some other type of individual offer found in [CrakRevenue],” Bouchard said. “Between app installs, [key performance indicators], carrier restriction and soft-versus-hard KPIs, the level of factors and complexity can be daunting when you take everything into account. This is why I encourage the usage of Smartlinks — especially our gaming ones. Everything really is continually optimized in-house and guaranteed to deliver the best results.”

For more information, visit CrakRevenue.com.