By G. Zisk Rice

LONDON – The operator of a popular gay adult affiliate program has launched something new: a sister program for those who prefer to promote heterosexual porn.

Panorama Pacific Ltd. and Japanese fetish studio Jade-net partnered to create jBUCKz, which offers content for straight consumers. Like zBUCKz, its sister program in the gay market, jBUCKz plans to specialize in Asian porn.

At present, the program hosts one site: SexJapanTV.com, which — unlike much content produced in Japan — refuses to cover the kinky models’ naughty bits with mosaic patterns. According to Panorama Pacific Director Danny Zeeman, the website contains the first Japan-net material to be released in the West.

“We are excited about our new foray into the straight market and look forward to serving the needs of all adult webmasters, just as we have for the past 10 years with zBUCKz,” Zeeman said. “Our goal is to make it as easy as possible to promote our sites and get paid. By combining all our affiliate programs on one platform, we can be a one-stop shop for webmasters looking for unique, niched content to promote.”

Current zBUCKz affiliates do not have to register again in order to begin promoting the new hetero properties. Affiliate tools are similar — banners, free-hosted galleries and hosted videos — but per-sale payouts may be higher for some with the new program. While zBUCKz pays $30 per sign-up or 60 percent recurring revenue share, jBUCKz pays as much as $40 per sign-up or 60 percent revshare.

Zeeman said Panorama Pacific plans to launch another hetero program “in the coming weeks.” GlamourBuckz is live, but undergoing final tweaks.